Start identifying and tracking website visitors to reverse the effects of iOS 14.5, and achieve better campaign results.
Every day, qualified potential buyers visit your website. The problem is that since the release of Apple's iOS 14.5, roughly 98% of these visitors are completely anonymous. This in turn means huge potential lost revenue opportunities.
Lead Eagle's EagleID™ technology leverages our proprietary identity resolution graph to unlock an average of 30-40% of your site visitors, to help you turn these anonymous visitors into paying customers and new revenue. We can even export your resolved visitors directly into a CRM for you and your sales & marketing teams.
Once resolved, you can then utilize your first-party identified visitor data to create better ad campaign targeting by uploading it to various paid ad platforms such as Meta® and Google®. This allows you to not only turn anonymous visitors into paying customers, but to allow the ad platforms to create better lookalike audiences representing your target market (you know, the stuff that went away with the release of iOS 14.5).
With the power of EagleID™ Pixel, you'll now have the ability to validate and enrich the identity of prospects who land on your website, have better intel for your sales team, and restore your lost campaign RoAS.
Identify anonymous website traffic and resolve detailed visitor data to fuel your sales & marketing
Build hyper-personalized omnichannel campaigns
Send identified visitors emails, SMS, and Postcards to your anonymous website visitors based on behaviors and purchase propensity to the right person at the right time and win back lost revenue at a fraction of the cost.
Reversing Lost Campaign ROAS Due to iOS 14.5 With Visitor ID
Apple’s iOS 14.5 reduced tracking visibility, causing higher ad costs and lower returns. Visitor ID technology restores lost insight by identifying real website visitors. This allows brands to retarget smarter, rebuild accurate audiences, and recover campaign ROAS that was lost due to privacy restrictions.
How to Identify Anonymous Website Visitors After iOS 14.5 Privacy Changes
After iOS 14.5, most website traffic appears anonymous. EagleID™ solves this by resolving visitor identities using privacy-compliant data signals. Businesses can finally understand who is visiting their site, what they’re interested in, and how to engage them effectively.
Lead Generation from Anonymous Web Traffic in 2026
In 2026, relying only on form fills is no longer enough. Visitor identification turns anonymous web traffic into actionable leads by capturing real visitor data. This allows businesses to generate high-quality leads from users who would otherwise leave without converting.
Visitor Identification Pixel Technology and Benefits
The EagleID™ Pixel works silently in the background to validate and enrich visitor identity data. It helps businesses gain deeper insights, improve personalization, and trigger smarter outreach across email, SMS, and ads without disrupting the user experience or violating privacy rules.
What Is Identity Resolution and How It Helps Marketing
Identity resolution connects multiple data signals to build a clear picture of a visitor. Instead of fragmented data, marketers get a unified identity. This leads to better targeting, more relevant messaging, and higher conversion rates across sales and marketing campaigns.
Turn Anonymous Website Visitors into Paying Customers
Most visitors won’t fill out a form, but that doesn’t mean they aren’t ready to buy. By identifying anonymous visitors, businesses can follow up with personalized messages, timely offers, and targeted ads, turning missed opportunities into real paying customers.
Benefits of First-Party Visitor Identification for Ad Targeting
First-party visitor data gives advertisers full control and better accuracy. It improves audience quality, protects against platform changes, and ensures compliance with privacy laws. Most importantly, it helps brands reach the right people without relying on disappearing third-party cookies.
Improve Ad Campaign Targeting with Identified Visitors
Identified visitors enable smarter ad targeting across every stage of the funnel. Brands can retarget high-intent users, exclude low-value traffic, and personalize ad messaging, resulting in lower CPAs, higher engagement, and more efficient ad performance overall.
Build Audiences that don’t even exist and Lower CPAs by 50%+
Upload your first-party data to Facebook, Google, or TikTok to create hyper segmented Lookalike audiences that don’t exist on the major ad platforms and watch your ad costs start to drop
Frequently Asked Questions
Where does your data come from?
Our data is sourced from a proprietary network of websites, content, and commerce signals that capture real buyer behavior - not just demographics or interest tags. This includes searches, comparisons, and purchase activity that prove someone is actively in-market.
How often is the data updated?
Eagle InMarket lists are refreshed weekly, ensuring leads are recent and relevant. If you choose our real-time option, you receive data the moment intent is signaled, keeping you ahead of competitors.
How accurate is the data?
We run multiple layers of validation and hygiene: removing bots, spam, and duplicates. Each lead is tied to real intent behavior, making it far more reliable than generic lists or cold data sources.
How is this different from buying a regular lead list?
Regular lead lists are static, often outdated, and based on demographics only. Eagle InMarket is dynamic intent data, meaning we capture people who are actively looking for your product or service right now. That's why campaigns see higher engagement and conversions.
Can I target specific geographies or industries?
Yes. You can filter by ZIP code, city, state, industry, company size, or job title depending on whether your focus is B2C or B2B. This ensures alignment with your service area or vertical.
What do I do with the leads once I get them?
Clients typically plug Eagle InMarket data into email campaigns, digital ads, cold calling, direct mail, or even AI voice outreach. Since these are in-market buyers, they respond at much higher rates than cold audiences.
How quickly can I start using the data?
Once you complete the order form, data is typically ready within 1-2 business days. With real-time feeds, you start receiving leads immediately.
What kind of results can I expect?
Results vary by execution, but most clients see faster responses, higher engagement, and lower cost per acquisition versus traditional marketing lists. We also offer Agency Eagle partners support in strategy and deployment to maximize ROI.
What makes Eagle InMarket unique?
- Real Buyer Intent - not just interests or guesses.
- Custom Filters - tailored to your business needs.
- Fresh Data - weekly updates or real-time feeds.
- Multi-Channel Ready - use across email, ads, phone, or mail.
- Proven ROI - clients consistently outperform cold campaigns.